The Global 2019 study by HootSuite and We Are Social reveals that the typical Internet consumer invests more than a quarter of his time on the World Wide Web, online an average of 6 hours and 42 minutes per day.
The internet has revolutionized the way we conduct our lives in big ways and in basic ways, from how we communicate with our loved ones and how we purchase online. As online shopping upends the retail business, consumers are more educated than ever. Every shopper has access to all the information on their fingertips or in their pockets that makes it a universal phenomenon. There is more transparency for online shopping, as shoppers would no longer shop on a single platform, but cross-referencing across multiple platforms.
What are some of the reasons that many people love online shopping, and why is it so popular? Online shopping has several benefits, including:
-
Convenience: Online shopping allows you to shop from the comfort of your own home, without having to physically visit a store.
-
Time-saving: Online shopping eliminates the need to spend time traveling to a store and waiting in line to make a purchase.
-
Wide variety of products: Online shopping offers a wider selection of products than most physical stores, and you can easily compare prices and product features from different retailers.
-
Easy price comparisons: With online shopping, you can quickly and easily compare prices from different retailers to ensure you get the best deal.
-
Easy access to reviews: Online shopping platforms often have customer reviews and ratings, which can help you make informed purchasing decisions.
-
24/7 availability: Online shopping is available 24 hours a day, 7 days a week, so you can shop at a time that is convenient for you.
-
Home delivery: Many online retailers offer home delivery, which means you don't have to worry about carrying heavy or bulky items home from the store.
In conclusion, online shopping offers several benefits, including convenience, time-saving, a wider variety of products, easy price comparisons, easy access to reviews, 24/7 availability, and home delivery. And while shoppers get more tech-savvy and often shop online, they like the brick-and-mortar experience as well. There are definitely some drawbacks to shopping online, such as the need to physically test or try watch straps before buying them. It's up to our own personal preferences.